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What are Dynamic Ad Tags?

Ad Tags can now run up to 4 Different Ad Sizes helping Maximize Revenue

IAB rising star units have recently grown in popularity by Advertisers and their agencies, due in part to the 970×250 wide leaderboards featured on the homepage of Youtube around the world.

As a result, our engineering team developed, what we refer to as Dynamic Ad Tags.  We basically have two types of Dynamic Ad Tags.

Our 970×250 Dynamic Tags can run all these sizes:



Our 300×250 Dynamic Tags can run these sizes:



Benefits of Dynamic Ad Tags;

  • Up to 4 different ad sizes in a single ad tag
  • Higher revenue compared to a standard single ad unit
  • Ideal for sites that can accommodate wider ad units
  • Can be run as part of a roadblock
  • Video, rich media or static creative
  • Can be run at the top of a website or in-line.



If you’re a House Ads Publisher and would like to include a switching leaderboard ad tag on your site, please contact us.

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